diff --git a/.travis.yml b/.travis.yml
index 484a947..2dac8f3 100644
--- a/.travis.yml
+++ b/.travis.yml
@@ -1,6 +1,12 @@
 sudo: required
 language: python
 
+env:
+  - BUILD=release
+  - BUILD=prerelease
+  - BUILD=branches
+  - BUILD=special
+
 git:
   depth: 5
 
diff --git a/build-all.sh b/build-all.sh
index dcff779..aa06b71 100755
--- a/build-all.sh
+++ b/build-all.sh
@@ -1,5 +1,14 @@
 #!/bin/bash
 # Builds all Docker images this project provides
+# Arguments:
+#   BUILD:     The release to build.
+#              Allowed: release, prerelease, branches, special
+#              Default: undefined
+
+ALL_BUILDS=("release" "prerelease" "branches" "special")
+BUILDS=("${BUILD:-"${ALL_BUILDS[@]}"}")
+
+echo "⚙️ Configured builds: ${BUILDS[*]}"
 
 VARIANTS=("" "ldap")
 
@@ -35,23 +44,40 @@ if [ ! -z "${DEBUG}" ] || \
       fi
     fi
 
-    echo "🛠 Building '$DOCKERFILE'"
+    for BUILD in "${BUILDS[@]}"; do
+      echo "🛠 Building '$BUILD' from '$DOCKERFILE'"
+      case $BUILD in
+        release)
+          # build the latest release
+          # shellcheck disable=SC2068
+          ./build-latest.sh $@ || ERROR=1
+          ;;
+        prerelease)
+          # build the latest pre-release
+          # shellcheck disable=SC2068
+      		PRERELEASE=true ./build-latest.sh $@ || ERROR=1
+          ;;
+        branches)
+          # build all branches
+          # shellcheck disable=SC2068
+      		./build-branches.sh $@ || ERROR=1
+          ;;
+        special)
+          # special build
+          # shellcheck disable=SC2068
+      		SRC_ORG=lampwins TAG=webhooks-backend ./build.sh "feature/webhooks-backend" $@ || ERROR=1
+          ;;
+        *)
+          echo "🚨 Unrecognized build '$BUILD'."
 
-    # build the latest release
-    # shellcheck disable=SC2068
-    ./build-latest.sh $@ || ERROR=1
-
-    # build the latest pre-release
-    # shellcheck disable=SC2068
-		PRERELEASE=true ./build-latest.sh $@ || ERROR=1
-
-    # build all branches
-    # shellcheck disable=SC2068
-		./build-branches.sh $@ || ERROR=1
-
-    # special build
-    # shellcheck disable=SC2068
-		SRC_ORG=lampwins TAG=webhooks-backend ./build.sh "feature/webhooks-backend" $@ || ERROR=1
+          if [ -z "$DEBUG" ]; then
+            exit 1
+          else
+            echo "⚠️ Would exit here with code '1', but DEBUG is enabled."
+          fi
+          ;;
+      esac
+    done
   done
 else
   echo "❎ Not building anything."